LUMINIZE IS ENERGY. LUMINIZE IS PERSISTENCE.
LUMINIZE IS ALL OR NOTHING.
Marcela, Matilda, Irena and Tea are Luminize. These four ladies were born in Croatia, and always persisted in developing their talents into the skilled musicians they are today. When their music teacher started an all-boy band, it inspired the girls to start their own all-girl group. In the early days, Luminize mainly covered rock bands such as Guns ‘n’ Roses and AC/DC. They quickly gained a fan base and performed locally, participating in the Croatian preliminaries of Eurovision, but also internationally, traveling all the way to Australia. When singer Marcela joined the band in 2010, the current set-up of Luminize is born.
The band knows how to get the crowd going with their dynamic performances. When these four young women unite their energy, their presence cannot be ignored. ‘Luminization’ is given an entirely new meaning by Marcela, Matilda, Irena and Tea. Obviously, this drive could not remain unnoticed internationally, and a Dutch business man and long-term friend decided to bring the girls to the Netherlands to support further development of their career.
Unfortunately, their international journey does not start smoothly. After leaving family, friends and work behind, they quickly realise that this ‘friend’ could not keep up his promises. However, Luminize decides to live up to their name, and keeps their heads and energy high. Another friend steps in, and takes on the manager role. She effectively manages the band, with support from various professionals in the music industry, maneuvering it into a better position. Luminize finally gets the kickstart it deserves.
2015 marks a memorable step in the band’s goals and dreams for the future – they record their debut album ‘All Or Nothing’. Powerful women such as P!nk, Gwen Stefani, Kelly Clarkson and Hayley Williams provide them with inspiration while they write their own songs. Together with producer Holger Schwedt (Bløf, Di-rect, Anouk and Go Back To The Zoo), they lift their rock sound to a higher level.
The enormous energy and drive of Luminize is noticed long before the official release of ‘All or Nothing’ in February 2016. The band regularly plays at venues and festivals in the Netherlands and throughout Europe, and are known for their dynamic and powerful live performance. Their singles ‘Get it Back’ and ‘Kill it with Love’ led to international deals with Universal Music, AT bookings and the Swedish X-Level.
Their album is a powerful statement of four young women who want to share their music and energy with the world – literally going for ‘All Or Nothing’.
With their newest single ‘Twilight’ Luminize is spearheading a new artistic and musical direction. ‘Twilight’ is an edgy song, with a ‘dark pop’ sound, mixing melodic pop vocals with dark instrumental and electronic influences.
Luminize is known for their dynamic and powerful live performances, playing venues and festivals throughout the Netherlands and Europe.
Even today Marcela’s favourite things are deodorant and a hair brush. She was using them as microphones since she was 3, but started leaving red lipstick print on them years and years later. You can even find her red lipstick print on cheese and olives. That’s her favourite food, and she will fight anyone for it. Anyone but bugs and insects. She doesn’t like surprises, especially if they are peanut butter flavoured. If she’s asleep, don’t even think about waking her up, unless you want to become her enemy number one.
If it’s not loud, it’s not music. Matilda definitely lives that motto, like every guitar player. If she is not playing, she is drinking coffee and eating chocolate. Once she got confused and tried to play on a chocolate and eat a guitar. We got her vision tested after that and got her a glasses. Her favourite are 16 cm, high heels, of course. Thanks to her managing skills we played a lot of concerts, but we also had to hire a lot of bodyguards. Matilda’s ex model genes where causing to much euphoria in the male part of the audience.
Irena is a self taught drummer, practices even while driving her car. She is a good driver, only had four car accidents. That’s why four is her lucky number, for now. She lost a diamond from her tooth while eating her favourite peanut butter. The diamond got stuck somewhere in her throat and now she can talk backwards. Luckily, her backwards talking skills didn’t get in the way of being a great songwriter. Irena does a lot of house designing projects so one day she will probably design one only for her accessory collection.
When you look at Tea you will probably think that she is mad at you, and sometimes she is, but in most cases only her eyebrows are. She hates feet so she tried to walk on her hands. Despite her good fitness skill that didn’t go very well. People say that she’s a cleaning freak, but they always forgive her everything after she makes her famous cheesecake. When she goes out she looks danceable, but when she’s slapping the bass her eyebrows start to talk. Warning: don’t touch her white chocolate!